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πŸ† Announcing this year's most promising EdTech startups in Southeast Asia, the Middle East & North Africa

The 2024 Southeast Asia EdTech 50 & MENA EdTech 50 spotlights the regions' most promising EdTech startups. HolonIQ's Annual Education Outlook identifies 20 strategic shifts and 50+ trends across early childhood, K-12, post secondary education, and workforce training.


Hello πŸ‘‹

HolonIQ’s 2024 regional EdTech lists highlight the most promising startups across Southeast Asia and the Middle East & North Africa (MENA), showcasing regions at different stages of EdTech evolution. In Southeast Asia, the 2024 list reveals a maturing ecosystem with established players like Ruangguru (Indonesia) and ClassPoint (Singapore), subdued funding for early-stage startups, and Vietnam surpasses Indonesia in representation. Tutoring, STEAM, and management systems represent two-thirds of the list, with workforce-focused solutions such as FutureLab and ArcLab in micro-learning and mentoring emerging as promising solutions in the ecosystem.

🌏 2024 Southeast Asia EdTech 50

🌍 2024 Middle East & North Africa EdTech 50


MENA’s EdTech market reflects a push for digital transformation across the industry, emphasizing workforce upskilling and education management systems (making up ~50% of the cohort). Notable players include ITWORX, expanding across Arabic-speaking markets, and PraxiLabs, delivering virtual science labs. The 2024 MENA list balances direct-to-consumer models with growing B2B demand, supported by platforms like iSchool, a K-12 coding provider. Both regions exhibit a shift toward scalable, mature solutions, underscoring their commitment to driving educational innovation and economic growth through impactful EdTech platforms.

Read further analysis on the South East Asia Edtech 50 and MENA EdTech 50 and delve deeper into the trends shaping the future of education and workforce upskilling in these regions. Customers can analyze the complete lists on the platform here.


πŸš€ HolonIQ’s Annual Education Outlook 2025

Check HolonIQ's recently launched 2025 Global Education Outlook, an annual analysis of the global education economy, presenting over 180 pages of detailed market data, investment & analysis, strategic shifts, and trends in education. Learn more or Purchase the Report.


πŸ’ͺ Power Moves

🌍 Flywire and Blackbaud partnered to streamline tuition payments for international students in US K-12 schools. Flywire has become a preferred payment option within Blackbaud's platform, simplifying currency conversion and offering secure online transactions. 

πŸ“š Element451 has raised $175M from investment firm PSG to meet the demand for its HigherEd focused, AI-powered student engagement solution.

πŸŽ–οΈ 2U is transitioning away from traditional boot camps in favor of shorter, more flexible micro-credentials, shifting to better align with current industry needs and provide learners with in-demand technical skills. 

πŸ—£οΈ IDP Education has launched its IELTS test delivery in China, aiming to capture a significant portion of the language testing market.

πŸ’° Funding

πŸ’Έ General Atlantic, a private equity firm, has acquired LTG, a corporate training tool provider, for $1B as LTG struggles to navigate the rise of AI and reduced demand for custom content. 

πŸ“š Element451 has raised $175M from investment firm PSG to meet the demand for its HigherEd focused, AI-powered student engagement solution.

🩺 Perdoceo Education, a higher education provider, has acquired the University of St. Augustine for Health Sciences for $138M, aiming to expand its healthcare academic offerings. 

πŸ‘¨πŸ»β€πŸ’Ό CoachHub, a US-based digital coaching platform, received $40M to integrate technology with a human-centered approach.

πŸ’» Coding Giants, a Polish digital education platform, has raised $9M to expand into the US market and offer coding skills courses for children and teens.

πŸ‘©πŸ»β€πŸ« Aanaab, a teacher development solution from the MENA region, has raised $7M to its previous fundraising round in June, to expand operations.

πŸ€– Teachy, a Brazil-based AI-powered instructional support platform, raised $7M to scale its services to improve educational outcomes in underdeveloped regions. 


Thank you for reading. Have a great week ahead!
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